Alibaba\’s Singles Day Push Doesn\’t Come Cheap – Wall Street Journal (blog)

Here is another way to cut down your Christmas expenses and save big this holiday season:
Alibaba's Singles Day Push Doesn't Come CheapWall Street Journal (blog)But the promotions don't come cheap, with the prospectus showing that expenses for the fourth quarter also skyrocketed to 9.9 billion yuan, nearly double the expenses of the third quarter. The company booked 4.2 billion yuan of that as “cost of revenue …